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8 Essential Marketing Skills Every L&Der Needs

February 13 @ 11:00 am - 12:00 pm GMT

Virtual Event Virtual Event
Two balloons wearing sunglasses stand to either side of a pineapple wearing sunglasses.

It’s often said that marketing is one of the most underutilised skills in L&D. But what if we told you that marketing isn’t just one skill? What if we told you it was a myriad of skills that come together to create real magic (and impact for your organisation!) 

In this webinar, marketing for learning® expert, Hannah Waddams, is going to walk you through the 8 skills you need to leverage marketing within your learning function. 

You’ll leave this session bursting with ideas, but most importantly you’ll:

  • Uncover the power of your mindset in the success of your marketing initiatives. 
  • Realise the skills needed to understand your audience more deeply and engage with them more effectively. 
  • Learn how to do more with what you’ve already got (we’re all copywriters at the end of the day!)

About Hannah

Hannah is one half of the dynamic MAAS Marketing duo, and the Marketing Director at MAAS. With over 10 years’ experience in marketing, eight of which being in the L&D space – she’s on a mission to help L&D overcome their engagement challenges once and for all.


February 13
11:00 am - 12:00 pm GMT
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Paula Hughes

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